A union that represents university professors and other academics published a guide on Wednesday tailored to help its members navigate social media during the “current climate.” The advice? Lock down your social media accounts, expect anything you post will be screenshotted, and keep things positive. The document ends with links to union provided trauma counseling and legal services.
The American Association of University Professors (AAUP) published the two page document on September 17, days after the September 10 killing of right-wing pundit Charlie Kirk. The list of college professors and academics who’ve been censured or even fired for joking about, criticizing, or quoting Kirk after his death is long.
Clemson University in South Carolina fired multiple members of its faculty after investigating their Kirk-related social media posts. On Monday the state’s Attorney General sent the college a letter telling it that the first amendment did not protect the fired employees and that the state would not defend them. Two universities in Tennessee fired multiple members of the staff after getting complaints about their social media posts. The University of Mississippi let a member of the staff go because they re-shared a comment about Kirk that people found “insensitive.” Florida Atlantic University placed an art history professor on administrative leave after she posted about Kirk on social media. Florida’s education commissioner later wrote a letter to school superintendents warning them there would be consequences for talking about Kirk in the wrong way. “Govern yourselves accordingly,” the letter said.
AAUP’s advice is meant to help academic workers avoid ending up as a news story. “In a moment when it is becoming increasingly difficult to predict the consequences of our online speech and choices, we hope you will find these strategies and resources helpful,” it said.
Here are its five explicit tips: “1. Set your personal social media accounts to private mode. When prompted, approve the setting to make all previous posts private. 2. Be mindful that anything you post online can be screenshotted and shared. 3. Before posting or reposting online commentary, pause and ask yourself: a. Am I comfortable with this view potentially being shared with my employer, my students, or the public? Have I (or the person I am reposting) expressed this view in terms I would be comfortable sharing with my employer, my students, or the public?”
The advice continues: “4. In your social media bios, state that the views expressed through the account represent your own opinions and not your employer. You do not need to name your employer. Consider posting positive statements about positions you support rather than negative statements about positions you disagree with. Some examples could be: ‘Academic freedom is nonnegotiable,’ ‘The faculty united will never be divided,’ ‘Higher ed research saves lives,’ ‘Higher ed transforms lives,’ ‘Politicians are interfering with your child’s education.’”
The AAUPthen provides five digital safety tips that include setting up strong passwords, installing software updates as soon as they’re available, using two-factor authentication, and never using employer email addresses outside of work.
The last tip is the most revealing of how academics might be harassed online through campaigns like Turning Point USA’s “Professor Watchlist.” “Search for your name in common search engines to find out what is available about you online,” AAUP advises. “Put your name in quotation marks to narrow the search. Search both with and without your institution attached to your name.”
After that, the AAUP provided a list of trauma, counseling, and insurance services that its members have access to and a list of links to other pieces of information about protecting themselves.
“It’s good basic advice given that only a small number of faculty have spent years online in my experience, it’s a good place to start,” Pauline Shanks Kaurin, the former military ethics professor at the U.S. Naval War College told 404 Media. Kaurin resigned her position at the college earlier this year after realizing that the college would not defend academic freedom during Trump’s second term.
“I think this reflects the heightened level of scrutiny and targeting that higher ed is under,” Kaurin said. “While it’s not entirely new, the scale is certainly aided by many platforms and actors that are engaging on [social media] now when in the past faculty might have gotten threatening phone calls, emails and hard copy letters.”
The AAUP guidance was co-written by Isaac Kamola, an associate professor at Trinity College and the director of the AAUP’s Center for Academic Freedom. Kamola told 404 Media that the recommendations came for years of experience working with faculty who’ve been on the receiving end of targeted harassment campaigns. “That’s incredibly destabilizing,” he said. “It’s hard to explain what it’s like until it happens to you.”
Kamola said that academic freedom was already under threat before Kirk’s death. “It’s a multi-decade strategy of making sure that certain people, certain bodies, certain dies, are not in higher education, so that certain other ones can be, so that you can reproduce the ideas that a political apparatus would prefer existed in a university,” he said.
It’s telling that the AAUP felt the need to publish this, but the advice is practical and actionable, even for people outside of academia. Freedom of expression is under attack in America and though academics and other public figures are perhaps under the most threat, they aren’t the only ones. Secretary of Defense Pete Hegseth said the Pentagon is actively monitoring the social media activity of military personnel as well as civilian employees of the Department of Defense.
“It is unacceptable for military personnel and Department of War civilians to celebrate or mock the assassination of a fellow American,” Sean Parnell, public affairs officer at the Pentagon, wrote on X, using the new nickname for the Department of Defense. In the private sector, Sony fired one of its video game developers after they made a joke on X about Kirk’s death and multiple journalists have been fired for Kirk related comments.
AAUP did not immediately respond to 404 Media’s request for comment.